Bonus should have direct relevance to sell. All that you offer as free bonus, should logically be linked to the main product in a coherent picture. In other words, do not offer as a free bonus to the book about the features of fishing in rubber boats in Arizona, a stunning report on the INTERNET-marketing. Such an approach not only defies common sense, but also give the opposite effect. Potential customer, seeing such a proposal, not only attracted by it, but most likely will abstain from buying. 2. The bonus should have low-cost and easily reproducible.
How do you think, why Almost all employers prefer to use the web as a free bonus to your products and services specifically eBooks? The answer is actually simple: they have almost zero cost and not require replacement. They both have tremendous value and buyers are downloaded without any involvement by the seller. 3. Bonus must have a high perceived value. One of the most valuable bonuses in the business (including online) is a free consultation. If you - an expert in their field (and you need them to be in order to qualify for the right people to sell their goods and services), your Free consultation will be evaluated as a bonus is very high. For the cost of specialist advice is usually from $ 100 to $ 1000 and above, depending on qualifications and activities. The best criterion for bonus is that it can be sold as a separate product. If your potential customers will be happy to buy bonuses as a separate product, then they really deserve to act as a bonus. Otherwise, use them as such is clearly not worth it. If you have correctly understood everything that was written in this article, ready to take all the advice on arms and immediately put them in a their practice - consider that you are on the right path towards a substantial increase in the number of sales!
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